CelcomDigi, HELP University Partner to Build Digital Talent
What happened
CelcomDigi Berhad and HELP University announced a collaboration to develop Malaysian students into future digital talent. The partnership focuses on work-based learning, industry mentorship, and experiential learning opportunities.
Both organizations will explore pathways aligned with the 2U1I model: two years university-based learning and one year industry-based learning. This framework lets students complement academic studies with hands-on industry exposure before graduation.
Why it matters
Malaysia's digital economy needs a talent pipeline with both technical knowledge and practical business understanding. Closer academia-industry engagement creates richer learning experiences that prepare students for the modern workplace.
Employers increasingly value adaptability, problem-solving, and real-world application skills beyond academic achievement. This partnership aims to strengthen graduate employability while supporting the talent needs of Malaysia's evolving digital economy.
Key initiatives
A significant area is AI leadership and innovation through an AI Hub at HELP University. The hub will bring academia and industry together in applied AI projects, research, innovation, and knowledge exchange in emerging technologies.
The partnership also includes corporate and industry mentorship, connecting students with experienced CelcomDigi professionals. This helps students understand workplace expectations and make informed career decisions.
Broader access
HELP University will offer learning programs for CelcomDigi employees and their children, including short courses, micro-credentials, and executive education. These cover both credit-bearing and non-credit-bearing options.
This extends lifelong learning opportunities, supporting working professionals in developing new capabilities throughout their careers.
Voices
Azmi Ujang, CelcomDigi's chief human resources officer, said continued economic growth requires a strong talent pipeline with technical knowledge and practical understanding. He added that the partnership broadens opportunities for students to develop adaptability and problem-solving skills.
Dr Goh Chee Leong, Group Co-CEO (Tertiary) at HELP Education Group, said the future of tertiary education lies in bringing classroom and workplace closer together. He noted students will develop capabilities in an industry setting and learn from professionals before entering the workforce.
Impact on Malaysia
The collaboration strengthens the link between academia and industry, supporting students entering the workforce and professionals seeking upskilling. It aligns with national efforts to build a future-ready digital talent pipeline.
By combining academic rigor with industry exposure, the partnership aims to equip students with qualifications, knowledge, and professional capabilities to navigate the future of work.